Process & Design

SnobCore Design Process

Brainstorming & Concept Development

Gather key information about the business—its mission, values, products/services, and the demographic it serves. Conduct a competitive analysis to see what others in the industry are doing, and identify unique selling points. Sketch rough ideas, experiment with different styles, fonts, and symbols that reflect the essence of the brand.

Color Palette & Typography

Select colors that resonate with the business’s industry and target market. For example, blue may convey trust and professionalism for a corporate client, while green could be ideal for an eco-friendly brand. Similarly, choose typography that’s legible and complements the logo design—consider whether the brand needs a modern, classic, bold, or minimalistic feel. We will test the logo in black and white first, then experiment with color combinations to refine the visual appeal.

Final Product & Refinement

Our team will refine the selected concept, ensuring it works in various formats (print, digital, etc.). Test the logo in different sizes to make sure it’s legible and scalable. Deliver the final logo in multiple file types and ensure it works in both color and black & white formats. Provide the client with guidelines for logo usage, including clear space requirements, color codes, and font details.

Contact Our Team

For all small businesses looking to enhance their visual identity, social media management, and need assistance in visual direction.

prkim@snobcore.com

contact@snobcore.com